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DEVIATE 2024

DEVIATE 2024
Geronimo Hospitality Group

Geronimo Hospitality Group

Posted On: February 2, 2024

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Looking back on 2023, we welcomed nearly 2000 guests to Beloit, transforming the Ironworks Campus into a buzzing cultural hub. Our collaboration with Tito's Handmade Vodka and Make-A-Wish Wisconsin made a meaningful impact, supporting children battling critical illnesses.

With that said, mark your calendars! DEVIATE returns on September 28, 2024. Get ready for another incredible fusion of art, music, and community. Follow us on social media to stay updated throughout the year.

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Impact Awards!

Impact Awards!

AND... HERE COMES THE PHOTO GALLERY.This was the first year Hendricks Commercial Properties and Geronimo Hospitality Group came together and hosted the Impact Awards, a celebration of the people, places, and experiences that make our companies so great.Cheers to those who walked away with some hardware and to everyone who makes an impact!

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DEVIATE: A Spectacular Night of Art & Music Draws Nearly 2,000 to Downtown Beloit, Wi

DEVIATE: A Spectacular Night of Art & Music Draws Nearly 2,000 to Downtown Beloit, Wi

Blog Link; https://www.geronimohospitalitygroup.com/post/deviate-recapBELOIT, WISC. - Geronimo Hospitality Group proudly presents the remarkable success of DEVIATE, a one-night-only art and music extravaganza that transformed the Ironworks Campus in downtown Beloit into a vibrant cultural hub this past September. This unique event, showcasing the Stateline area's finest artists and musicians, drew an impressive crowd of nearly 2,000 visitors. DEVIATE saw a surge in pre-event ticket sales, with over 1,200 tickets sold online, complemented by an additional 500+ sold at the door. The event attracted guests from over 100 unique zip codes across the Stateline region and beyond, tallying an astounding 108 distinct zip codes through ticket sales.This year, DEVIATE was not just about art and music; it also championed a noble cause. The event proudly partnered with Tito’s Handmade Vodka, donating $5,000 to Make-A-Wish Wisconsin, supporting children in the area bravely fighting critical illnesses. Ryan Hickey, Director of Events and Programming for Geronimo Hospitality Group, expressed his excitement, saying, "The goal of DEVIATE is to create a high-energy experience that guests have never seen before, right in the heart of downtown Beloit. We're thrilled that thousands of people showed up to support these incredible artists and musicians. We're grateful for the community's warm reception of DEVIATE and proud to give back to those in need."DEVIATE Beloit also featured eight live performance art concepts, including a captivating runway fashion show by Christine Adar, the BIFF film lounge, gravity-defying aerial artists, live mural painting, poi artists, and a mesmerizing fire spinner.Looking ahead, mark your calendars! DEVIATE returns on September 28, 2024. Get ready for another incredible fusion of art, music and community. Artist applications will open in the spring of 2024.For more information about DEVIATE, please visit www.deviatebeloit.com and follow DEVIATE on Facebook and Instagram for details on artist applications and event updates.###About Geronimo Hospitality GroupHeadquartered in Beloit, Wisconsin, Geronimo Hospitality Group owns and operates a growing collection of award-winning boutique hotels, restaurants and clubs. Committed to providing memorable guest experiences through its genuine service and original brands, Geronimo properties are distinguished as destinations of choice for locals and travelers in the cities they operate. For more information, visit www.geronimohospitalitygroup.com.Media Contact: Shannon Kelly, Shannon.kelly@geronimohospitalitygroup.com

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Geronimo Hospitality Group's Festive Gift Card Deal

Geronimo Hospitality Group's Festive Gift Card Deal

Purchase yours today 👉 https://www.geronimohospitalitygroup.com/giftcardsThe holiday season is upon us, and Geronimo Hospitality Group has unwrapped a fantastic gift for you! Get ready to savor the spirit of giving with their incredible offer: purchase a $50 gift card and receive an extra $10 to spread even more cheer. Now, let's dive into the exciting places where you can use this jolly gift!Experience Beloit’s history at Merrill & Houston’s, a cozy steakhouse with rustic vibes and top-notch steak and seafood. From hardwood floors to historic photos, it celebrates quality food and friendly service.Discover global tastes at truk’t, where street tacos, tequila, and craft cocktails steal the show. The laid-back vibe makes it the perfect spot for savoring unique recipes and enjoying a social evening.Enjoy modern Italian charm at Velvet Buffalo, where fresh ingredients meet rustic charm in every dish. Dive into a menu inspired by different parts of Italy, offering pasta, seafood, and more made from scratch.Indulge your golf passion at Ironworks Golf Lab, an indoor facility with HD Simulators offering 80+ world courses. It's not just golf – enjoy 14 other games, from baseball to zombie dodgeball, for year-round entertainment.Head to The Ironworks Golf Academy led by PGA/LPGA instructors for personalized golf improvement. Experience coaching, instruction, and club fitting with a team dedicated to your progress and fueled by a clear passion for the sport.Embrace the Midwest at Lucy’s #7, a downtown spot offering Wisconsin classics like cheese curds and craft beer. The fun atmosphere makes it the perfect place to enjoy unique stuffed burgers and neighborhood traditions.These fantastic spots are just a taste of what awaits you with Geronimo Hospitality Group's gift card. With over 20 different places to choose from, including restaurants, entertainment, and hotels, this gift card covers it all. Unwrap the joy of the season and treat yourself and your loved ones to unforgettable experiences throughout Beloit. Happy holidays

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Geronimo Gift Card 🎁🎄🎅🏼

Geronimo Gift Card 🎁🎄🎅🏼

THE DEAL IS BACK! Ordinary gifts are so last year. It's time to "sleigh the gifting game" with a Geronimo Gift Card for everyone on your list. With a line-up of 30+ brands, spanning award-winning boutique hotels, restaurants, and clubs, our gift cards give them the power to play by their own rules. Buy $50 in gift cards, and we'll toss in an extra $10 – consider it your reward for being the holiday hero. Get yours today and sleigh it this season. www.giftgeronimo.com

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